There’s No Such Thing as Too Much Experience or Too Much Service
That’s why Mill Log has continued to grow for almost 70 years selling and servicing power transmission equipment for the marine, oil, natural gas, construction, mining, logging, and agriculture industries. Established in 1946 in Eugene, Oregon, Mill Log has grown into an international firm based upon a solid reputation for quality and performance. Our mission is to maintain a leadership position while achieving strong growth, superior performance and consistent outstanding customer satisfaction.
With four full service locations conveniently located on the Western seaboard of the United States as well as internationally in Western Canada, you can rest assured that you will always find a fully stocked Mill Log branch equipped with specialized servicing capabilities and the most experienced professionals in the industry to help with keeping your boats and equipment working. At the end of the day, our goal is simple…provide the highest quality products and services in the industry while maintaining an unwavering commitment to customer satisfaction.
The History of Mill Log Equipment
In 1946, E.W. “Pop” Rose Sr. and Emil Jonas formed a partnership and first established Mill Log Equipment Co. Mr. Rose and Mr. Jonas at that time were in Raymond, Washington. Originally their major product line was a Western Gear product.
On July 31, 1946, E.W. Rose signed the first agreement with Twin Disc Clutch Company to become a distributor of Hydraulic Components.
E. W. “Buster” Rose joined the company in the late fifties. During the sixties and early seventies Mill Log continued to grow under Buster’s direction.
Construction began in 1976 for the new Mill Log Equipment Corporate Office, now located in Coburg, Oregon. Mill Log Marine was established in April 1985 when Mill Log Equipment purchased Chain Gear, the Twin Disc Distributor for Washington and Alaska.
In July of 1988, Buster Rose was killed in a motor vehicle accident. Jim and Donna Lovewell ran the company on Buster’s behalf until December of 1990.
At that time, Mill Log Equipment became a wholly owned subsidiary of Twin Disc Inc. located in Racine, Wisconsin. Dennis D. Hoff was then appointed President of Mill Log Equipment.
October of 1997 proved a busy time for Mill Log Equipment as they purchased two more Twin Disc Distributors in Sparks Wagner of Portland, Oregon and Wilson Equipment with locations in Vancouver B.C. and Edmonton, Alberta. The Wilson Equipment acquisition firmly planted Mill Log as an international organization.
In 2010 our boarders expanded once again, as our customers in Russia were in desperate need of sales and support for Twin Disc power transmission equipment operating in the emerging gas fields. It was because of this growing need that Mill Log to the initiative and established a Twin Disc Service Dealer in Russia to provide some much needed support.
Today, we continue to pay homage to our fearless leader, who in 1946 as the country was recovering from the effects of war, started this small company. Pops, who along with his son Buster, worked tirelessly and had a vision of what Mill Log would someday become. It was in 1990 when Dennis Hoff, who started out as a Service Technician and rose through the ranks, became the President of Mill Log Equipment Company. It has been under Dennis’ leadership that this company, which started out to serve the local logging community, has experienced significant growth and international success. Although Dennis has been with Mill Log Equipment now for over 40-consecutive years, and at the helm for the past 24-years, Dennis will be the first to say that Mill Log is what it is today because of the quality people that Mill Log employs that take such good care of our customers.
When you work with any one of the four Mill Log Group of Company branches, you are welcomed into an organization that Pops and Buster created, and Dennis has developed, that has never lost sight of its roots.